A MUST-READ FOR FINANCIAL ADVISORS AND THEIR CLIENTS
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OVER 10,000 COPIES SOLD
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THE CONVERSATION
Acanthus Publishing
ISBN: 978-0-9972001-1-9
Pages: 225
Price: $24.95
"It Will Never Happen To Me"
There is no other statement that so perfectly sums up the typical reaction when trying to discuss a plan for extended care with a loved one. What happens next is simple, yet so frustrating: Nothing.
Harley's new book, The Conversation, is written for those who have tried to discuss a subject that often makes people so uncomfortable that they simply shut down. Unlike other books that focus on the risk and cost of needing extended care, this book takes a completely new and breakthrough approach.
The Conversation’s provocative ideas will transform your mindset on the impact of extended care and provide a straight-forward guide on how to discuss the subject with clients or family members.
You will learn:
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How to overcome classic objections including, “It won't happen to me”, “The government will take care of it”, and “I’ll get to it later.”
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How to create a plan to mitigate the consequences of providing care.
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The pros and cons of potential funding options for the plan, including self-funding, Medicare, Medicaid, and the Veterans Administration.
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What long-term care insurance does including an in depth analysis of the different types of products.
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The Conversation is an ideal lead generator for financial and insurance professionals and reinforces key points from Harley's live presentation.

Praise For The Book
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"THIS IS MUST READ AS WELL FOR ANYONE IN MIDDLE-AGE WHO LOVES SOMEONE AND WANTS THEM PROTECTED FROM ANY EVENT THAT COULD CAUSE THEM HARM."
DALE BELL
PRODUCER OF THE ACADEMY AWARD-WINNING
FILM WOODSTOCK AND EMMY
AWARD-WINNING PBS DOCUMENTARY AND
THOU SHALT HONOR
“HARLEY GORDON HAS BEEN OUR ‘GO TO’
TRUSTED SOURCE OF TIMELY AND
RESPECTED INFORMATION FOR MORE THAN
TWENTY-FIVE YEARS.”
KEN & DARIA DOLAN
FINANCE” AND FORMER TELEVISION HOSTS
ON CNN, CNN.FN AND CNBC